Erik welcomes Born From The Lime co-founder and 2-Time Great Food Truck Race Winner, Daniel Shemtob to the Franchise Secrets podcast to share his journey from food truck extraordinaire to Franchisor!
Erik and Daniel talk about the progression of the business, Daniel's process in deciding to enter a partnership, what it was like winning a Food Network competition not once, but twice, and what led to the decision to franchise Born From The Lime Truck.
Check out more about Daniel and Born From The Lime Truck at www.thelimetruck.com.
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Erik Van Horn is a franchising specialist, and expert in multi-unit, semi-absentee franchise business ownership. From entrepreneur to regional developer, and investor to consultant, Erik has worn many hats over the last two decades, which has provided him unique insight into complex aspects of the industry. If you're a franchisee, a franchisor, or one aspiring to be, subscribe to the Franchise Secrets channel and visit www.FranchiseSecrets.com for even more tactical and practical tools to help you buy, grow, and sell franchises like an expert.