Today, Erik is joined by Paul Rocchio, Vice President of Development & Member Services of the IFA (International Franchise Association).
Chances are, if you've been in or around franchising for any length of time, you've heard of the IFA...but what does it do for franchisees and franchisors?
Should you join?
Erik and Paul explain why Franchisees and Franchisors should (or should not) join the IFA.
Enjoy today's episode of Franchise Secrets!
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Erik Van Horn is a franchising specialist, and expert in multi-unit, semi-absentee franchise business ownership. From entrepreneur to regional developer, and investor to consultant, Erik has worn many hats over the last two decades, which has provided him unique insight into complex aspects of the industry. If you're a franchisee, a franchisor, or one aspiring to be, subscribe to the Franchise Secrets channel and visit www.FranchiseSecrets.com for even more tactical and practical tools to help you buy, grow, and sell franchises like an expert.