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CATEGORIES: Business, Franchising

Why Every CEO Needs a Second-in-Command With Cameron Herold

What happens when your business hits a rough patch, and your franchisees are anything but happy? Discover why having a second-in-command can make or break your company’s future.

 

In this powerful episode, Erik Van Horn sits down with Cameron Herold, the strategic mastermind who has fueled the growth of companies like 1-800-GOT-JUNK?, Sprint Telecom, and even the monarchy of Qatar.

 

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Cameron’s impressive track record speaks for itself: by age 21, he had 14 employees, and by 35, he had helped build two companies valued at $100 million each. As COO of 1-800-GOT-JUNK? he skyrocketed the company from $2 million to $106 million in revenue in just six years, expanding the workforce to 3,100.

 

But this episode isn’t just about numbers. Cameron reveals a story he's never shared publicly before—how he turned around a group of unhappy franchisees and the crucial lessons he learned as a second-in-command. With insights from his experience and best-selling books, including The Second in Command and Vivid Vision®, Cameron explains why every CEO needs a strong right-hand leader to drive success.

 

Whether you're a business owner or an aspiring leader, this episode offers valuable lessons on leadership, growth, and the power of having a second-in-command.

 

“Don't learn from mistakes. Learn from the people before you who have already figured it out. My R&D stands for “Rip-off and Duplicate”--I just do what the best people are doing.” ~ Cameron Herold

 

In This Episode:

- Who needs a second-in-command?

 - Cameron’s journey from COO to “The CEO Whisperer”

- The six stages of franchise relationships

- A valuable, rarely shared story from Cameron

- The power of language in franchise partnerships

- Keys to achieving massive business success

- Turning unhappy franchisees into loyal partners

- When to hire a COO and essential qualities to look for

- Handling an employee who is not fit for the role

- Defining your entrepreneurial vision and purpose

 

Resources: 

🌐 Consult with Erik - https://form.jotform.com/222685728939070

🌐 Want to buy a franchise? Connect with Erik here - https://forms.gle/n4JedEuU5p7asE617   

🌐 Want to franchise your business? Connect with Erik here - https://forms.gle/n4JedEuU5p7asE617 

🌐 Franchisees and franchisors find proven tactics and strategies to scale YOUR businesses https://scalablefranchise.com/

🌐 The Six Stages of Franchise Relationships (The Franchise E-Factor) by Greg Nathan - https://www.franchiserelationships.com/shop/the-franchise-e-factor/

🌐 Giftology by John Ruhlin - https://www.amazon.com/Giftology-Increase-Referrals-Strengthen-Retention/dp/1619614332

 

Connect with Cameron Herold:

🌐 Personal Website

🌐 Company Website

Connect with Erik Van Horn:

🌐 Website

📷 Instagram

👍 Facebook

💼 LinkedIn 

 

Erik Van Horn is a franchising specialist, and expert in multi-unit, semi-absentee franchise business ownership. From entrepreneur to regional developer, and investor to consultant, Erik has worn many hats over the last two decades, which has provided him unique insight into complex aspects of the industry. If you're a franchisee, a franchisor, or one aspiring to be, subscribe to the Franchise Secrets channel and visit www.FranchiseSecrets.com for even more tactical and practical tools to help you buy, grow, and sell franchises like an expert.

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Why Every CEO Needs a Second-in-Command With Cameron Herold