CATEGORIES: Business, Franchising

How to Grow and Scale Your Franchise Business With Dan Rowe of Fransmart

Emerging brands often find themselves in a competitive marketplace full of established brands. With only a dream and a tight budget, how can these new brands, which are typically rough around the edges, become successful?


Dan Rowe, the founder of Fransmart, shares his insights on franchising and growing emerging brands. He has solid experience taking early-stage, emerging brands to new heights of success using his proven framework. 


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In today's conversation with Erik, Dan shares insights on shaping a rough concept into a successful brand and the importance of brand and concept in franchising. He discusses the transformation of a brand's look and feel and the franchising business system. 


Dan emphasizes the magic of a successful brand and the power of membership pre-sales. He also highlights the value of learning from successful people and the pitfalls of ego and poor fundamentals. Overall, Dan provides valuable insights for anyone interested in franchising, whether as a franchisee or a franchisor. 


Tune in to gain indispensable insights for navigating the franchising world, especially as you grow and scale your business and become a multi-unit franchisee.


“There's no money in single-unit franchises. All the money is in franchises with five or ten or more units.” - Dan Rowe


In This Episode:

- A Brief Background About Dan Rowe and Fransmart

- Similarities in Growth Strategies for Emerging Brands

- Balancing Visionary and Operational Roles

- Founder's Leadership Lid

- Shaping a Rough Concept into a Successful Brand

- Hiring the Right People for Marketing and Sales

- Single-Unit Franchising vs. Multi-Unit Franchising

- Building a Business for Saleability

- Working with Smart Advisors and Investment Bankers



🌐 Consult with Erik: https://form.jotform.com/222685728939070

🌐 Want to buy a franchise? Connect with Erik here - https://forms.gle/n4JedEuU5p7asE617   

🌐 Want to franchise your business? Connect with Erik here - https://forms.gle/n4JedEuU5p7asE617 

🌐 Franchisees and franchisors find proven tactics and strategies to scale YOUR businesses https://scalablefranchise.com/


Connect with Dan Rowe:

💼 LinkedIn

🌐 Website 


Connect with Erik Van Horn:

🌐 Website 

📷 Instagram 

👍 Facebook

💼 LinkedIn


Erik Van Horn is a franchising specialist and expert in multi-unit, semi-absentee franchise business ownership. From entrepreneur to regional developer and investor to consultant, Erik has worn many hats over the last two decades, which has provided him unique insight into complex aspects of the industry. If you're a franchisee, a franchisor, or one aspiring to be, subscribe to the Franchise Secrets channel and visit www.FranchiseSecrets.com for even more tactical and practical tools to help you buy, grow, and sell franchises like an expert.

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How to Grow and Scale Your Franchise Business With Dan Rowe of Fransmart