In this episode, Erik Van Horn and Amy discuss how franchise buyers are using AI during the research and due diligence process, why it can create confidence in the wrong…
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Most business owners are using AI—but very few are using it to actually think better. Geoff breaks down the CRIT framework for getting better results from AI, why most people…
In this episode of Franchise Secrets, Erik Van Horn breaks down how he’s using AI across his franchise businesses right now—from analyzing opportunities and improving lead follow-up to auditing marketing,…
In this episode of Franchise Secrets, Erik Van Horn sits down with Jon Harmeling to discuss how he’s using AI to automate repetitive administrative work while focusing on something much…
In this episode of Franchise Secrets, Erik Van Horn sits down with Sherri Seiber, President of FranFund, to break down what franchise owners need to know about funding growth without…
In this episode of Franchise Secrets, Erik Van Horn and Bobby Brennan break down how the franchise investor mindset changes with experience, why even successful entrepreneurs can make emotional buying…
They cover: -How AI is changing the franchise buying process -Why franchise candidates are showing up more informed than ever -The biggest mistakes franchisors make with AI -Why storytelling and…
In this episode of Franchise Secrets, Erik Van Horn sits down with Amy Layne and Nic Leland to discuss how candidates are using AI tools like ChatGPT and Claude during…
If you’re a franchisor, franchise executive, or founder considering franchising your business, this episode will challenge how you think about leadership, growth, and long-term success. In this episode you’ll learn:…
Why do so many successful entrepreneurs struggle when they become franchisors? Owning a profitable business and building a successful franchise system are two completely different skill sets. In this episode…